Web Design: Web Development Part 1

Web Design and Development Tutorial Part 1 will go over the fundamental steps of building a new website. Taking steps at the start of any new web project can help set you up for a professional build that drives traffic and converts visitors into sales.

Find out more by visiting our web design blog on our website at https://finalwebdesign.com/web-design-blog and our contact form at https://finalwebdesign.com/contact-us or calling our team at (888) 674-7779 today.

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SEO: Keyword Research

This tutorial will cover SEO and how it relates to keyword research. One of the main ways to access keyword research is through the use of the keyword tool within the Google Ads interface.

0:00 Keyword Research Introduction

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Use the Right Keys

Driving traffic to a blog entails a different set of challenges than you might find in web page content or a landing page. However, a well-executed Search Engine Marketing (SEM) campaign can be highly effective in getting a blog on the map quickly. Here are some guidelines for making your blog a SEM powerhouse.

Know Your Topic - The key to a successful blog is to provide compelling content that offers value to your visitors. If you are speaking to health care providers, for example, be well versed in health care topics that pertain to that specific audience. Examples of presenting relevant content might include a discussion on how Obamacare is going impact industry-wide budgeting issues. Or, perhaps you are targeting people whose homes are “Under water.” The more relevant your content is to the issues you are discussing, the more loyal and appreciative your readers will be. However, if you’re too promotional or lacking in expertise, visitors won’t stay long and most likely won’t be returning any time too soon.

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