Hosting: Overview

Superior hosting starts with customer service and equipment that exceeds everyone else in the industry. All Final Web Design servers and customer support members are located here in the United States.

0:00 Hosting Overview Introduction
0:30 Hosting Overview Conclusion

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Yoast SEO: Overview

Yoast SEO is one of the most popular SEO plugins for WordPress CMS. This plugin offers popular options for helping manage and automate your SEO practices.

From Meta Data, Meta Descriptions, Title Tags and more, Yoast SEO is a great tool for any website developed on the WordPress platform.

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SEO: 301 Redirects

A 301 redirect lets search engines know that www.yoursite.com and yoursite.com are the same websites. A 301 redirect is a simple and essential step for any SEO strategy. A 301 redirect lets search engines know if your website pages have changed URL addresses. It is a relatively simple yet incredibly important SEO technique to perform a 301 redirect whenever developing a website. Talk to your Final Web Design about making sure your site has redirects in place. Proper redirecting is something that far too many web developers and sites fail to address.

0:00 Overview 301 Redirects
0:31 What is a 301 Redirect
0:47 Why is a 301 Redirect Important?
1:12 Examples of 301 Redirects
2:00 Joomla 301 Redirects
2:52 WordPress 301 Redirects
3:19 Google Search Console for 301 Redirects
3:39 Wrap-up 301 Redirects

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SEO: Landing Pages

Landing pages are webpages built to target specific users in an attempt to get them to fill out a contact form or generate a lead. Landing pages have been around since the beginning of the internet; however, the approach has evolved. Today useful landing pages not only target users and generate leads but also draw new users into the website.

0:00 Landing Page Overview
0:25 What is a Landing Page?
1:38 Landing Page Examples
4:13 Landing Page Wrap-up

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SEO: Backlink Exchanges

Backlinks give your website credibility in search engines. When relevant websites link with your website, it shows Google that your company is reputable within the community. The concept behind website backlinks is to serve as an indication that other websites and people recognize your website as a source of informative information, which Google values highly. No matter how much content you may have and no matter how fast and well structured your site is, you can’t generate organic search rankings without backlinks. Backlinks are considered one of the most challenging yet essential elements of any search engine optimization campaign.

0:00 Backlink Exchange Overview
0:40 What is a Backlink or Link Exchange?
2:25 Social Media Backlink Examples
3:24 External Website Backlinks
3:52 Backlinks in Google Search Console
4:55 Backlick Exchange Wrap-up

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