Values of Online Marketing

Values of Online Marketing

Everyone knows that marketing is essential to the success of business. Whether its print advertising, online advertising, search engine marketing, email campaigns, or just your average website, all businesses make some kind of concerted marketing effort in order to gain ground on their competition and add to their bottom line. Without marketing, business essentially wouldn’t exist. But how do you know where to start? Marketing, if you’re business is new to it, can be a daunting task for anyone. As a business owner, you have most likely always focused on running your business properly and don’t know the first thing about marketing. Keeping that in mind, you need to know the values of marketing. When you think of values, try to think of the actual purpose of marketing. Here are the main values of marketing that you should be aware of before starting any marketing efforts.

Brand Awareness

The first rule of marketing is to brand everything. People not only need to know what you do but who you are. We often remember products by their brand name, which is only achieved through successful marketing. As the values of marketing go, this is something that you need to focus on before, during, and after any marketing campaign. No one is going to purchase from you if they don’t know who you are…whether they want to or not.

Custom Acquisition

Of all the values of marketing, this one is going to cost you the most. It can cost you 10 times as many marketing dollars to get a new customer, than to have a current customer become a repeat buyer. That being said, new customers are also extremely valuable and add to your customer retention, which we’ll touch on in a moment. It is the goal of every marketer in any business to not only keep repeat customers coming back, but to work tirelessly to drive new business and new dollars to your profit. Over time, this kind of marketing effort can build you a huge base to work with and grow off of.

Customer Retention

One of the biggest mistakes that business make is spending so much time with customer acquisition that they always forget about customer retention. While it costs more to get a new customer, a repeat customer can be just as valuable when making a purchase. Sadly, this is one of the values of marketing that gets left behind sometimes. Your customers came to you for a reason, and unless they were dissatisfied there should be no reason they wouldn’t go with your business again, with the proper marketing of course.

Why A Good Business, Needs a Good Website
Insights on Internet Marketing

Related Posts

By accepting you will be accessing a service provided by a third-party external to https://finalwebdesign.com/

Popular Blog Posts

Administrator
20 May 2012
Marketing Blog
It’s tough for any new social media channel to compete with Facebook and the power that it and its over 900 million users have on society. If anyone can keep up with Facebook, it’s going to be the lar...
Administrator
06 December 2019
Web Design Blog
Managed Website Hosting is our most popular hosting package. Managed Hosting is for website owners who keep simplicity, affordability, and website performance in mind. 0:00 Managed Hosting Introductio...
Administrator
08 November 2012
Tech Blog
80 Year-old Computer Scientist Urges a Revolution in Computer Design. Dr. Neumann’s vision of the future was shaped by a single encounter in 1952. What was to become Professor Neumann’s illustrio...
Administrator
24 November 2017
Marketing Blog
Check out this funhouse music video of the Final Web Design logo bouncing to the beat of the track. Contact us for your business video needs at (888) 674-7779...
Administrator
31 January 2013
Tech Blog
As of January 16, Instagram officially activated its new terms of service to the consternation of its disenfranchised members. As a result, photo buffs are abandoning ship faster than an exiting audie...
Administrator
15 September 2012
Tech Blog
Pros and cons of the Nexus 7 tablet. Now that we’ve had some time to review Google’s Nexus 7 tablet, it’s time to share some of the thoughts that have been surrounding the office. Everyone needs to ha...
Administrator
15 March 2013
Tech Blog
Google Hangouts are gaining in popularity not only among private groups who wish to chat collectively, but as a a viable medium for politicians, celebrities and others who wish to bend the public's ea...

Fields marked with * are required

Contact Final Web Design Today!

Call Today: Call us local at 305-812-5999 or nationally at 888-674-7779.

Email Us: Email us a message at "[email protected]" or fill out the contact form below and we will respond

Name:*
Email:*
Phone:
Project Details:
Expertise Certification Google Partners Bing Elite Agency BBB Accredited Business INC 500
Wordpress Joomla Drupal Magento Dreameaver