Google Glasses: It’s All About Timing

Google Glasses

After Googleโ€™s announcement of the โ€œGlass Projectโ€ back in early 2012, even Google-phials expressed some skepticism in exactly how people could make the optical device a center-piece for like-minded Google fans. Google chose to pull no stops in promoting โ€œProject Glassโ€ during the sneak preview. The compact device consists of a camera,โ€ฆ and thatโ€™s about it. Although Google is planning on incorporating more functionality and apps in the unforeseeable future, Google is envisioning a body device that can integrate all the functionality of a smart phoneโ€ฆand more.

Yet the media is largely painting the Google Glass Project as much ado about nothing. To date, Google is providing sparse information over the deviceโ€™s future. The rumblings from the Google staff indicate that Google still has not developed a prototype of what apps and functionality will end up in final beta.

In all fairness, the device does include a number of James Bond-based technologies. The frame supports a camera system that enables the user to view the images in real time. A Google video produced more than a year ago, discusses capabilities such as scheduling appointments, getting directions or checking a weather forecast. What needs to be understood is that Google Glass is a work-in-progress that will evolve over time as it responds to the latest tech trends and technological advancements. Essentially, The Glass Project needs to be viewed as a sculptorโ€™s armature. Functionality will sculpt itself onto the device as need demands. Like its robotic car, Google enjoys the luxury of looking down the road a distance, a strategy that is employed by confident companies who believe in their own future.

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