Prior to content management systems like Magento, e-commerce was a tricky situation. Retailers had to create their own complicated scripts that would allow them to properly integrate their inventory with their website. Additionally, security features were some of the most expensive utilities that programmers often spent hours working on. Only the most knowledgeable companies were able to actually connect with their target audiences, as user experiences were often sloppy and potential buyers would quickly hop off of websites. Today, there’s Magento. Magento is more than just a blogging type platform, it was built almost strictly for the purposes of e-commerce retailers. Though Magento consumes quite a bit of server resources and has caching issues, its functionality is often hailed as one of the easiest ways to launch an e-commerce website.
The Magento platform made its debut several years ago, and quickly became one of the most utilized resources in the world. The code for Magento is also open source, which can open up a universe of possibilities for any platform. By allowing anyone to create and edit new code for Magento, it has quickly become a community supported platform. If you’re happy with Magento as is, you can launch it without any major features and be rolling in no time.
Get the Most out of Magento:
To get the best out of Magento, you’ll most likely need several extensions for your e-commerce store. Thing like “Frequently Bought Together”, “Package Builder”, and other plugins offered by third-party companies can usually make your site building experience a pleasant one. If you carry several products from dozens of manufacturers, you can further feature those manufacturers as you please throughout your website. If you’re really looking to be successful with your Magento platform, you should browse through several extensions.
One of the most time-consuming portions of Magento is the design of your website. While Magento itself comes packaged with several design options, your best bet is to find one of several templates that are available to you and use the styles that are offered to give your page the personal touch. You’ll often find that you want to change several elements within the design and add your own widgets when your selling platform calls for it.