The first step in the SEO process is to build your website using proper meta tags, title tags and, meta descriptions that are crucial in search engine recognition. The second step is an SEO marketing plan focusing on user interaction, landing page expansion and quality content that gains your organic positioning on Google Search.
Yoast SEO is one of the most popular SEO plugins for WordPress CMS. This plugin offers popular options for helping manage and automate your SEO practices. From Meta Data, Meta Descriptions, Title Tags and more, Yoast SEO is an excellent tool for any website developed on the WordPress platform. Be sure to reach out to […]
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A 301 redirect lets search engines know that www.yoursite.com and yoursite.com are the same websites. A 301 redirect is a simple and essential step for any SEO strategy. A 301 redirect lets search engines know if your website pages have changed URL addresses. It is a relatively simple yet incredibly important SEO technique to perform
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Landing pages are webpages built to target specific users in an attempt to get them to fill out a contact form or generate a lead. Landing pages have been around since the beginning of the internet; however, the approach has evolved. Today useful landing pages not only target users and generate leads but also draw
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Backlinks give your website credibility in search engines. When relevant websites link with your website, it shows Google that your company is reputable within the community. The concept behind website backlinks is to serve as an indication that other websites and people recognize your website as a source of informative information, which Google values highly.
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A meta description is a short paragraph, usually a sentence or two, that describes the overall content of your web page. A well-written meta description contains proper keywords and lets the search engines know what the page is about. Every page of your website should have its unique meta description. 0:00 Meta Descriptions Overview 0:34
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URLs are one of the most important aspects of any successful SEO tactic. Especially if you have a new website, how you structure your URLs is going to play a crucial role in your organic rankings. Whether you’re using blogging software or designing your site from scratch, it’s essential to take the steps necessary to
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A sitemap provides search engines and visitors with a detailed map of your website pages. Creating a professional sitemap lets the search engine know where to locate all the pages of your website. If your site is not well laid out, it is most likely not being indexed correctly. Numerous issues can cause a website
When it comes to the world of search engine optimization, you likely already know that title tags play a significant role in your website ranking in Google organic search results. The fact is Title Tags, both directly and indirectly play a role in your website’s organic rankings. It’s for this very reason that implementing useful
With Google Search Console allows you to monitor an estimated volume of impressions that are generated on Google’s search engine results pages by your website, as well as click-through rates for specific keywords. This data is often useful in helping you determine problem areas, as well as areas that you may want to consider paid
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Keyword research is an incredibly important part of your SEO and PPC process. Keyword research needs to be a regular part of your job. Tools like the Google Keyword Tool take a one-time approach to keyword research, which should be updated and changed over time. Google Keyword Planner Overview 0:00 0:24 Google Keyword Search 0:43
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