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Social networks are websites and apps that allow users and organizations to connect, communicate, share information and form relationships. People can connect with others in the same area, families, friends, and those with the same interests. Social networks are one of the most important uses of the internet today.
Google has officially announced the end of Google Plus. The struggling social media platform is seeing an end to its short-lived run, which simply never seemed to gain traction. The Failed Social Media Outlet? It goes almost without saying that Google Plus struggled from its inception. Google Plus will be missed by a few companies
Kickstarter is the leading online funding platform for aspiring project creators seeking a financial sugar daddy. Each month, 10’s of thousands of potential Investors contribute seed money for promising projects that interest them. Since 2009, more than $500 billion has been pledged to finance more than 35,000 creative and business projects. The Kickstarter investors have
We’ve all belatedly accepted that social media networking has exposed much of our lives to public scrutiny. Now, our social media habits are being examined to ascertain our online persona, warts and all. Imagine encountering all of your social contacts at a party. As you observe their interaction with each other, patterns of behavior begin
Defining social media influence is like trying to quantify feelings. It lacks a baseline formula that can be applied to determining ROI. However, a sound understanding of how social media can be deployed to “influence” consumer decisions goes a long way in articulating its value. In spite of its often incalculable value, social media is
Visual social media is trending as the new vehicle for communicating on the internet. As blog posts morphed into Facebook and Instagram marketers have embraced visual branding as the most effective method for getting the attention of today’s social media participants. The use of awesome graphics has replaced old-school thinking that content is the most
Contrary to conventional wisdom, the users of social networks such as Facebook and Twitter are not the exclusive purview of teenagers. Interestingly, social network participants age 12 to 24 only comprise 24% of all social network users. This data was recently published by Community 102, a social network consulting company serving businesses wishing to have
After Google’s announcement of the “Glass Project” back in early 2012, even Google-phials expressed some skepticism in exactly how people could make the optical device a center-piece for like-minded Google fans. Google chose to pull no stops in promoting “Project Glass” during the sneak preview. The compact device consists of a camera,… and that’s about
In a land where a few social networks dominate the landscape, it’s refreshing to encounter a new, more personalized approach to social networking. While Facebook represents Wal-Mart of social sites, Path takes a more personal, softer Mayberry-like experience for users. Path encourages to subscribers to essentially build a platform of memories that, in one way
In the early days of social media development, many marketers dismissed the innovative platforms as a flash in the pan that would soon be little more than a passing fad. Now marketers are terrified of not having a presence in the three social network leviathans: Facebook, Twitter and the new kid on the block, Google+.