Websites that sell products or take payments are considered to be eCommerce. eCommerce is a way to sell products and take payments through a website which deposits the funds into your bank account. Building an eCommerce website is a great way to sell your products and services online.
There are multiple eCommerce web platforms to consider when developing an online store. Depending on your product, business and market there are going to be different features to consider when deciding which platform you’ll want to use for your store. Take into consideration the pros and cons each platform offers before beginning the development of
What are the Best Platforms to Build an eCommerce Website Read More »
Today’s media companies are realizing the importance of going beyond the content distribution business in order to survive. Interestingly, many tech companies are morphing into product driven media companies out of necessity. Today’s content- centric companies are investing heavily in product development and internet technology. Content companies are quickly realizing that the shift in strategies
Shopping Online: Products Matter Read More »
Many online retailers pay far too little attention to their checkout flows. A large percentage of lost transactions take place during the check-out phase of the conversion process. eCommerce sites are littered with abandoned virtual shopping carts that did not survive the checkout process. Each of those carts reflects lost revenue that could have been
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The holiday season represents a significant percentage of online sales for the entire year. In fact, it’s estimated that 50% of all Christmas shopping is now conducted online. An effective PPC campaign can go a long way in realizing those crucial seasonal sales. According to Kenshoo’s 2011 U.S. Online Retail Holiday Shopping Report, the average
Bigger Piece of Holiday Pie Read More »
Due to tight control over its distribution channels and uniform product pricing policies, Apple enjoys the marketing advantage of never having to deeply discount its product line. However, there are shopping strategies that can realize sizable discounts if you are willing to do a little homework and exercise a little patience. Check out these discount
In a concerted effort to fold more monetizing opportunities into the social networking experience, Facebook is targeting smartphone users with an easier way to conduct online transactions. As it continues to introduce additional revenue streams to the social networking behemoth, Facebook has just announced the introduction of Bango, a leading mobile web payments platform that
Facebook Fans Go Bonkers Over Bango Read More »
Mobile payment devices offer merchants lower transactional costs, faster payment and improved sales analytics. As Mobile Payment Devices become more ubiquitous, merchants are embracing the new Touch-friendly Retail Technology. So what’s the downside? When Social Coupon behemoth Groupon recently announced to Wall Street the introduction of its new mobile payment device, the market responded with
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Google’s recent announcement of turning Google wallet into a mobile payment system came as a bit of a surprise not only to their competitors, but to eCommerce merchants as well. The system has the potential to take over mobile phone applications and have users buying items through the trusted name of Google, which would impose
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Google Wallet was once considered to be the only potential competition for the PayPal system. While that is still the case, Google has recently unveiled several changes in an effort to win the war that is currently rocking the online world in regard to digital wallets. While the idea of making purchases online with your
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Joomla is a website platform that has been a long-lasting standard even with the releases of WordPress and Magento. Though the platform is built for blogging, several eCommerce retailers have often been looking for a solution that would allow them to continue to use Joomla while being able to sell their products online. VirtueMart is
VirtueMart – Joomla Users Solution to eCommerce Read More »